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Relationship marketing : exploring relationship strategies in marketing /

Egan, John.

Relationship marketing : exploring relationship strategies in marketing / John Egan. - 2nd ed. - New York : Financial Times/Prentice Hall, 2004. - xxiii, 268 p. : ill. ; 25 cm.

Includes bibliographical references and index.

ISBN: 0273686232

Subjects--Topical Terms:
Relationship marketing.

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Relationship marketing : exploring relationship strategies in marketing /

Manila Tytana Colleges Library | Metropolitan Park, Pres. Diosdado Macapagal Blvd., Pasay City, 1300 Tel.(+63-2) 859-0826 | E-mail [email protected]

Manila Tytana Colleges Library | Metropolitan Park, Pres. Diosdado Macapagal Blvd., Pasay City, 1300
Tel.(+63-2) 859-0826 | E-mail [email protected]