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Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.

By: Contributor(s): Publication details: Singapore : Pearson, 2007.Edition: 6th edDescription: xx, 648 p. : ill. ; 29 cmISBN:
  • 9789810698959
Subject(s):
Item type: Circulation Books
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Holdings
Current library Call number Status Date due Barcode
Manila Tytana Colleges Library CIRCULATION SECTION CIR HF 5415.13 L68 2007 (Browse shelf(Opens below)) Available 032543

Includes bibliographical references and indexes.

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