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What marketers misunderstand about online reviews / Itamar Simonson, Emanuel Rosen. by
  • Simonson, Itamar
Series: Harvard Business Review. 92 : 1/2, pages 23 - 25
Publication details: January - February 2014
Availability: Items available for reference: Manila Tytana Colleges Library: Not for loan (1).

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Emotional responses during reading : physiological responses predict real-time reading comprehension / Itamar Simonson, Emanuel Rosen. by
  • Simonson, Itamar
Series: Journal of Educational Psychology. 106 : 1, pages 132 - 143
Publication details: February 2014
Availability: Items available for reference: Manila Tytana Colleges Library: Not for loan (1)Call number: Bound.

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