Social media strategy : marketing, advertising, and public relations in the consumer revolution [electronic resources] /

Quesenberry, Keith A.

Social media strategy : marketing, advertising, and public relations in the consumer revolution [electronic resources] / Keith A. Quesenberry - 2nd ed. - Lanham, Maryland : Rowman & Littlefield, 2019. - 353 pages

Includes index.

9781538101360


Internet marketing.
Internet advertising.
Social media.
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